Colgate-Palmolive in its acquisition of Care Topco Pty Ltd

On February 18, 2025, Colgate-Palmolive Company (NYSE: CL) announced that it has agreed to acquire Care TopCo Pty Ltd, owner of the Prime100 pet food brand.  Based in Melbourne, Australia, Prime100 is a fresh pet food brand offering both refrigerated and shelf stable products.  This acquisition provides Colgate-Palmolive’s Hill’s Pet Nutrition division with an entry into the fast-growing fresh pet food category while complementing its existing science-led, veterinarian-endorsed specialty pet food diets and strengthening its presence in the Australian pet food market.

Wachtell, Lipton, Rosen & Katz is serving as legal advisor to Colgate-Palmolive.